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September News

Quote of the Day: “Read, read, read. Read everything – trash, classics, good and bad, and see how they do it. Just like a carpenter who works as an apprentice and studies the master. Read! You’ll absorb it. Then write. If it’s good, you’ll find out. If it’s not, throw it out of the window.” William Faulkner

Carolyn Bowen Author, Cross-Ties Novel

H-e-l-l-o September! There is excitement in the air as we welcome this new month. The weather temperature is dropping and we know autumn is on the way. Let’s celebrate!

A new edition of my novel, Cross-Ties is now available online. If you would like a chance to win a copy (Kindle) from my Amazon Giveaway, enter here. No Purchase Necessary. Ends the earlier of Sep 15, 2016 11:59 PM PDT, or when all prizes are claimed. See Official Rules.

Follow my Amazon page for the latest updates about new releases and giveaways. Hint: There’s more to come!

Reviewers Wanted: If you’re the real deal, reader/reviewer and would like a copy of my book, Cross-Ties, let me know and I’ll send you a Kindle version, no strings.

Wishing you a wonderful month filled with peace and joy. Carolyn Bowen

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Goodreads Book Giveaway

Quote for today: “We are all apprentices in a craft where no one ever becomes a master.” Ernest Hemingway

Today I’m celebrating the relaunch of Cross-Ties book. The paperback is ready on Amazon. The Kindle edition is coming soon. Mark your calendar for my Goodreads Giveaway starting Midnight Thursday August 25- Midnight September 2nd. Follow my author’s page and enter to WIN an autographed copy.

Goodreads Book Giveaway

Cross-Ties by Carolyn Bowen

Cross-Ties

by Carolyn Bowen

Giveaway ends September 02, 2016.

See the giveaway details
at Goodreads.

Enter Giveaway

https://www.goodreads.com/giveaway/widget/200399

Happy 4th of July

July 4th, Carolyn M. Bowen AuthorQuote of the Day: You have to love a nation that celebrates its independence every July 4, not with a parade of guns, tanks, and soldiers who file by the White House in a show of strength and muscle, but with family picnics where kids throw Frisbees, the potato salad gets iffy, and the flies die from happiness.  You may think you have overeaten, but it is patriotism.  Erma Bombeck

July 4th, Carolyn M. Bowen Author

Wishing you a fun and safe holiday weekend. Carolyn Bowen  Cross-Ties

New Book Coming Soon

Quote of the Today: “There is no friend as loyal as a book.” Ernest Hemingway

New BookI can’t hardly type this morning from the excitement about the progress on my new suspense book. It won’t be much longer before I can announce a launch date and party plans. I’ll be posting the latest news here and on my social media sites. Hope you’ll follow and talk to me on  Facebook, Google PlusTwitterAmazon Author’s Page, and other favorite sites.

Toker my cat, Carolyn M. Bowen Author

Today is National Camera Day which is fitting in my case. It’s time for a new head shot for the book. Usually, I welcome such occasions but on a bad hair day not so much. My cat Toker seems to agree a do over is merited. Wish me the best!

I appreciate your following my blog and connecting on social media. Thank you! Wishing you a wonderful day! Carolyn Bowen

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When Less Is More: Social Media

Quote for Today: I continue to be drawn to clarity and simplicity. ‘Less is more’ remains my mantra. Stephane Rolland

The holiday season is in our wake and it seems everywhere we look there are some fantastic gifts starring us in the face. Everyone today is marketing something. It is just the way the world operates now from authors promoting their books, companies branding their product lines to non-profits creating awareness about their mission. What are we to do if we want our own offerings available for the world to see? Get more visible with a planned strategy to target our market.

Black Friday, Books

What is one to do when first starting out promoting their products or services? We question what platforms will deliver the greatest results for our efforts and pocketbook. Looking around the Internet there is a huge array of selections for posting on social media. It is tempting to say “I want to use them all and receive the most for my start-up.” I’ve been in that mind-set too and learned that sometimes less is more. Clue: Fresh content, visuals, supporting apps are just a few of the commodities needed for each site.

My suggestion is to use the social media sites where your potential customers already are active. It is best to begin with two or three sites and as you build your community expand your reach to others or use your talent and energy to continue improving your existing sites.

My favorites for ease of use, targeting folks interested in my products and building a community that enjoys the same things are as follows: Google+, Twitter, Facebook and Pinterest.   And, I did not do these all at once. Each site is a work in progress that has been expanded as resources became available. It is a good to have a budget for paid advertisements on your social media sites. It is generally agreed that it is a better option than buying followers who may or may not be interested in your offerings.

Another option this holiday season is partnering with a company that already markets similar products or services. For example holiday specials in the hospitality industry, an established blog that promotes travel, food and entertainment would be a bonus. Note: This is one of my companies.  However, for Cross-Ties
the search is on for a partner (book seller) that will help my young adult novel go viral.

Keep it simple, know your audience and market accordingly.  Special note  for companies marketing to businesses, it’s hard to beat Linkedin for news and growing your network.

I look forward to your comments about what’s working for your marketing program. Hope to see you on social media. Cordially, Carolyn

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