Tag Archives: Novels

It’s Not You – It’s Me!

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Quote for Today: “Just as you don’t need to be on every single TV channel, I don’t believe a brand needs to be on every single social media one in a big way.” – Shiv Singh

The new social marketing trends for 2019 are captivating. This one caught my eye with understanding behind the motivation. Put simply, there’s a rising desire for small businesses to cut back their social media posting across multiple platforms.

The reasons are persuasive for analyzing what’s working or not. Social media is time-consuming and is linked to depression for some users. Actively participating costs time and money that may be better spent elsewhere.

The time and resources to create and develop new products and the cost of doing business through these channels is a key point. The need to evaluate the return on the investment (ROI) for the monies spent creating posts, images, videos, etc. is crucial. For example, just because an influencer says there making sales with their storytelling online doesn’t cut it anymore. The proof is in dollars and cents. It has to be experienced for one.

Cross-Stepping MoneyFor example, have you encouraged folks to like your page on a social platform to find few ever saw your creative postings? That’s a dead-end to organic growth from your efforts. The caveat – is until you promoted or sponsored the post as an ad don’t expect growth. Then, the results will depend on the product, the precise targeting, and other demographic variables. And, only a small percentage will click through to become subscribers or potential consumers.

The dollars spent cultivating these type fan bases have been sucked into a dark hole never to be seen again. Take time to study and learn from others about what’s working and make changes as needed. Don’t waste your time and money doing the same old thing expecting different results.

Recently we learned Google+ was ending their social platform that according to some news reports was designed to compete against Facebook. I am sorry to see these changes but understand the reasons behind it. If something isn’t meeting the business goals – end it.

However, this is one of my favorite and largest fan bases. I welcome all my fans to follow my website blog for the latest news about my writing life. In the meantime, I’m staying to the end. The latest report is that Google+ Support will be cut off on December 11th and the app will shut down completely on March 12th, 2018.

I plan to continue evaluating where my advertising dollars are best spent across the web and what social media platform/s helps me achieve my goals. I’ll tell you more about my mistakes in marketing and one I’m correcting soon. Hint: Develop your own real estate.

You can catch me posting on my favorite social platforms daily. Why? Because of the friendships I’ve developed over time and the encouragement and mutual sharing of ideas. What are your social media marketing plans for 2019?

love-1100253__340Shopping for a special someone in your life? Whoever it is, we’re guessing they’d love a good book, because who doesn’t? Look no further than action-packed books by Carolyn Bowen!

Social Media Hangouts!

These are a few of my favorite social media hangouts! Drop by and say hello!

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Love picture ideas? Me, too.  Pinners Follow Here!

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Ahoy, Matey! – Celebrating Talk Like A Pirate Day!

Quote of the Day: Batten down the hatches...

Will Turner: This is either madness… or brilliance.

Jack Sparrow: It’s remarkable how often those two traits coincide. From Pirates of the Caribbean – Curse of the Black Pearl

Today is International Talk like a Pirate Day. My first novel, Cross-Ties, depicts the life and times of early pirating in the Caribbean. Read and you’ll see my fascination with the Caribbean and pirating tales from the early days of exploration and surprising allegiances during wartime.

Cross-Ties (13)

Background

International Talk Like A Pirate Day

Since September 19th, 2002, International Talk like a Pirate Day has been celebrated.

Who should we thank for this fun day of talking like pirates?

It all started when John Baur and Mark Summers (June 6, 1995) were playing racquetball and reverted to pirate talk as friendly encouragement.

Time went by and friends reminded them on the day they’d picked to celebrate talk like a pirate day – September 19th. Deciding to create awareness of their unique holiday, they emailed Dave Barry, a well-known humor columnist and author, who to their surprise thought it was a good idea. Barry wrote about the holiday in his column and the rest is history.

The Lost Macaw, B.L. Blair, Writing Life, Book Blog Tour, CMBowen Author, Book Blogger

Where to Find My Novels

Check at your favorite online bookstores and corner bookshops. Click the direct link to begin reading on Amazon. Happy reading!


The Long Road Home: Romantic Murder Mystery


Cross-Ties: Historical Fiction Passages

I’ll be writing and sharing on social media. Hope to see you there, too! Carolyn Bowen

Social Media Hangouts!

These are a few of my social media hangouts! Drop by and say hello!

Goodreads

Twitter

Google Plus

Facebook

Love picture ideas? Me, too.  Pinners Follow Here!

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Summer Reading Begins In June

Quote of the Day: “Good friends, good books, and a sleepy conscience: this is the ideal life.” Mark Twain

Summer Reading

The month of June has started off with a bang! I’m so glad to have wonderful fans and supporters. You make my days brighter. Thank you!

The Writing Life, Cross-Ties NovelI love the new article from The Owl Branch Blog about Cross-Ties novel, my historical fiction book. Take a look here!

If you haven’t read it yet, you’re in for some surprises if you enjoy multicultural family sagas with a strong female character (rebel). You can find it online in paperback or KindleNOOK  or at your favorite bookstore.

The Long Road Home, Carolyn M. Bowen, AuthorThere’s been a lot of activity surrounding my latest mystery, The Long Road Home. Some days I visualize the demand for the novel if placed on a graph, much like an irregular heartbeat mimicking my own.

The Goodreads Giveaway for The Long Road Home is open until June 18th. Enter now for a chance to win a signed copy of this international mystery with a romantic twist. If you’ve already entered, thank you!

Can’t wait for your copy – Here are a few of the places you can purchase the novel to read now. Barnes and NobleAmazon, and createspace.

Looking for Reader/Reviewers

If you’re interested in reviewing either of my books, drop me a line and I’ll gift a Kindle version for you. Remember you can download a FREE copy with Amazon Prime (Kindle Unlimited).

More Good News

Annual BooksGoSocial Best Book of the Year Prize Contest 

I’ve entered The Long Road Home by Carolyn Bowen into this book of the year contest. I’d appreciate your vote and super comments about my mystery-thriller. (Smiles)  Vote here! Thank you!

I just received a song to match my book from the singer-songwriter recording artist and former The VOICE (NBC) contestant, Dr. Paul. I am honored in his interest of The Long Road Home. Here’s the song, let me know what you think.

I love my readers and am glad to connect on social media where I do a lot of hangin’ out. If you’ll send me a photo showing my book in your reading space, I’ll publish it on my Facebook page and give you credit. Think about it!

Say hello here…

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Love picture ideas? Me, too.  Pinners Follow Here! 

Carolyn Bowen Author

Until next time, enjoy your day. Carolyn Bowen

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