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It’s Not You – It’s Me!

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Quote for Today: “Just as you don’t need to be on every single TV channel, I don’t believe a brand needs to be on every single social media one in a big way.” – Shiv Singh

The new social marketing trends for 2019 are captivating. This one caught my eye with understanding behind the motivation. Put simply, there’s a rising desire for small businesses to cut back their social media posting across multiple platforms.

The reasons are persuasive for analyzing what’s working or not. Social media is time-consuming and is linked to depression for some users. Actively participating costs time and money that may be better spent elsewhere.

The time and resources to create and develop new products and the cost of doing business through these channels is a key point. The need to evaluate the return on the investment (ROI) for the monies spent creating posts, images, videos, etc. is crucial. For example, just because an influencer says there making sales with their storytelling online doesn’t cut it anymore. The proof is in dollars and cents. It has to be experienced for one.

Cross-Stepping MoneyFor example, have you encouraged folks to like your page on a social platform to find few ever saw your creative postings? That’s a dead-end to organic growth from your efforts. The caveat – is until you promoted or sponsored the post as an ad don’t expect growth. Then, the results will depend on the product, the precise targeting, and other demographic variables. And, only a small percentage will click through to become subscribers or potential consumers.

The dollars spent cultivating these type fan bases have been sucked into a dark hole never to be seen again. Take time to study and learn from others about what’s working and make changes as needed. Don’t waste your time and money doing the same old thing expecting different results.

Recently we learned Google+ was ending their social platform that according to some news reports was designed to compete against Facebook. I am sorry to see these changes but understand the reasons behind it. If something isn’t meeting the business goals – end it.

However, this is one of my favorite and largest fan bases. I welcome all my fans to follow my website blog for the latest news about my writing life. In the meantime, I’m staying to the end. The latest report is that Google+ Support will be cut off on December 11th and the app will shut down completely on March 12th, 2018.

I plan to continue evaluating where my advertising dollars are best spent across the web and what social media platform/s helps me achieve my goals. I’ll tell you more about my mistakes in marketing and one I’m correcting soon. Hint: Develop your own real estate.

You can catch me posting on my favorite social platforms daily. Why? Because of the friendships I’ve developed over time and the encouragement and mutual sharing of ideas. What are your social media marketing plans for 2019?

love-1100253__340Shopping for a special someone in your life? Whoever it is, we’re guessing they’d love a good book, because who doesn’t? Look no further than action-packed books by Carolyn Bowen!

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These are a few of my favorite social media hangouts! Drop by and say hello!

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Hello December 2018

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Quote of the Day: “December, being the last month of the year, cannot help but make us think of what is to come.” ― Fennel Hudson, A Meaningful Life – Fennel’s Journal – No. 1

The year 2018 will soon be a wrap as we welcome the month of December. This will be a busy time for there’s a lot to do before the New Year. Here are some of the holidays celebrated throughout the world. Happy Holidays!

December Holidays

  • Dec 2      First Sunday of Advent
  • Dec 3      Chanukah/Hanukkah (first day)
  • Dec 6      St. Nicholas Day
  • Dec 7      Pearl Harbor Remembrance Day
  • Dec 8      Feast of the Immaculate Conception
  • Dec 9      Last Day of Chanukah
  • Dec 12    Feast of Our Lady of Guadalupe
  • Dec 21    December Solstice  (Season)
  • Dec 24    Christmas Eve
  • Dec 24    Washington’s Birthday
  • Dec 25    Christmas Day
  • Dec 26    Day After Christmas Day (State Holiday)
  • Dec 31    New Year’s Eve

What’s on your Christmas list?

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Shopping for a special someone in your life? Whoever it is, we’re guessing they’d love a good book, because who doesn’t? Look no further than action-packed books by Carolyn Bowen!

December Holidays, Carolyn Bowen Author, The Writing Life
Photo Credit: Pixabay

I share on social media daily. Hope to see you there, too!  Carolyn Bowen

Social Media Hangouts!

These are a few of my favorite social media hangouts! Drop by and say hello!

Goodreads

Twitter

Love picture ideas? Me, too.  Pinners Follow Here!

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The Modern Rules of Marketing for Writers

Quote of the Day: “Nothing great was ever achieved without enthusiasm.” – Ralph Waldo Emerson

The Modern Rules of Marketing for Writers, The Writing Life, Carolyn Bowen Author
Photo credit: Pixabay

Yes, I’m hyper anticipating my new mystery novel coming out soon. So – I read – and read more to make my jittery nerves relax.

This book got my attention – maybe because I love Hemi trucks – they can pull a boat so I can ski on any lake/river/ocean accessible by land. I think you get it – crazy about water sports. And, I love knowing the latest marketing news! But, can I do what’s recommended?  Stay-tuned.

Today’s book world is about learning and using the right communication and tools to reach your audience. The creative process and techniques for delivering the best marketing campaign to boost book/s to the bestseller list is a long and curvy road. I have been fortunate – just plain lucky in some instances in the past. However, going forward I will be on a steep learning curve to develop innovative ways to get my stories to be read and reviewed.

I’m old school with Hemingway influence where if you write a great novel everyone should want to read it – right? Times have changed and my writing reflects the current state of affairs in the criminal world. I think people still want to know the interworking of a character’s mind. And, that I can deliver. Maybe market – we’ll see.

Today’s review fits squarely into the marketing model I discussed earlier. How to Sell Books by the Truckload by Penny C. Sansevieri is a keeper. See my review from Goodreads below.
How to Sell Books by the Truckload on Amazon.com - Book One and Two: Get More Sales - Get More Reviews!How to Sell Books by the Truckload on Amazon.com – Book One and Two: Get More Sales – Get More Reviews! by Penny C. Sansevieri
My rating: 5 of 5 stars

Back your Hemi right on back and fill your truck bed with the best information for promoting your book. This book gives you the nitty-gritty about marketing both fiction and non-fiction.

It’s the equivalent of having your personal marketing expert working for you. The downside – you’ve got to learn the ropes and do it yourself.

I’d love an app that embodies everything this book describes but we all know advertising isn’t stagnant, always moving forward. Yet, you can benefit today from using these carefully researched and proven marketing techniques. Get ready for a mind-blowing experience! Follow this author to keep abreast of the changing marketing environment. Thanks, Penny!

View all my reviews

If you’d like to be an advance reader for my upcoming new mystery, complete the information below and an ebook will be made available for your reading pleasure. Thank you!

December Holidays, Carolyn Bowen Author, The Writing Life
Photo Credit: Pixabay

I share on social media daily. Hope to see you there, too!  Carolyn Bowen

Social Media Hangouts!

These are a few of my favorite social media hangouts! Drop by and say hello!

Goodreads

Twitter

Love picture ideas? Me, too.  Pinners Follow Here!

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DECEMBER HOLIDAYS And Love – How They Are The Same?

DECEMBER HOLIDAYS And Love - How They Are The Same?, Christmas 2018, The Writing Life, Carolyn Bowen Author

Photo Credit: Pixabay

Quote of the Day: Remember This December, that love weighs more than gold! Josephine Dodge Daskam Bacon, American Writer

The holiday season is here and I’m counting down the days to Christmas. Everywhere I look, there’s a reminder of the coming of winter bliss.

This is the perfect time to spread good cheer and begin making plans for the New Year. What are your holiday plans?

The Writing Life, Carolyn M. Bowen, December Holidays
Photo credit: Pixabay

Family gatherings come to mind and sitting beside the fireplace in the still of the night with a great book and cup of cocoa are in my forethoughts. I hope you’ll make time for yourself this season to unwind and capture the precious moments that’ll never be again.

You’ve probably noticed from my blogging that I’m doing a lot of reading during this month. As I mentioned in earlier blogs, I read to learn more about the craft of writing, and marketing. I have a rotation going and share my reviews here and Goodreads primarily.

Author Updates

My next mystery novel is going through the final stages for publishing. If you’d like to be an advance reader, join my launch (street) team here. I look forward to your reviews.

As you go through the paces of preparing for and participating in the fascinating adventure of the Christmas holidays, I hope you’ll share love and kindness to all! Happy Holidays – Carolyn Bowen

December Holidays, Carolyn Bowen Author, The Writing Life
Photo Credit: Pixabay

I share on social media daily. Hope to see you there, too!  Carolyn Bowen

Social Media Hangouts!

These are a few of my favorite social media hangouts! Drop by and say hello!

Goodreads

Twitter

Love picture ideas? Me, too.  Pinners Follow Here!

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It’s beginning to feel like Christmas!

Quote of the Day: Christmas waves a magic wand over this world, and behold, everything is softer and more beautiful. Norman Vincent Peale

I can’t believe it! I’m in the Christmas spirit right after the Thanksgiving holiday. Go Figure! This is early for me. The first of December is when I normally get in gear for the holiday celebrations. What about you? What sights, sounds, and aromas draw you into the holiday season?

It's beginning to look like Christmas, Carolyn M. Bowen Author
Photo by Eftodii Aurelia on Pexels.com

Here’s a new recording made by singer-songwriter and business leader Diane Michel for Christmas this year! In her own words: “My thanks to my long-time friend Chip Martin for producing this and bringing it all together! And special thanks to Shay Watson for asking me to write it with him for the Hallmark Channel a few years ago. We got a good one that day. It felt really good to sing again today….been a long time. Merry Christmas everybody!”

From my home to yours – Happy Holidays! Carolyn Bowen

I hope you’ll follow my blog and connect on social media where I post daily. Here are a few of my favorites places. Drop by and say hello!

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Happy Thanksgiving 2018

Quote of the Day: “Thanksgiving Day comes, by statute, once a year; to the honest man it comes as frequently as the heart of gratitude will allow.” Edward Sandford Martin

Happy Thanksgiving 2018, The Writing Life, Carolyn M. Bowen, blogging

Happy Thanksgiving!

Thanksgiving Day in the USA is celebrated on the fourth Thursday of November. A United States Congressional declaration officially designated the date in 1941. Throughout November we also celebrate Native American Heritage Month. The mutual trust and collaboration of Native Americans and the New World English colonists played a significant role in U.S. history. Today we reflect and share our bounty with family and friends in the spirit of the first Thanksgiving.

Background

The history of the celebration dates back to November 1621 when the Plymouth colonists and Wampanoag Indians shared their first harvest festival at Plymouth Plantation in Massachusetts. The autumn harvest celebration lasted three days and is considered the “first Thanksgiving.” According to attendee Edward Winslow, there were 90 Native Americans and 53 Pilgrims participating in the celebration. Wikipedia

Happy Thanksgiving

The Attitude of Thankfulness and Gratitude Benefits

  • Family Time – Together as an extended family
  • Strengthens family bonds
  • Improves our self-esteem
  • Reduces depression
  • Increases our energy
  • Helps develop a stronger immune system
  • Decreases blood pressure
  • Increases sleep quality
  • Reduces negative stress

From my home to yours – Happy Thanksgiving! Carolyn Bowen

I hope you’ll follow my blog and connect on social media where I post daily. Here are a few of my favorites places. Drop by and say hello!

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Love picture ideas? Me, too.  Pinners Follow Here!

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A Tribute to Native Americans

Native American Heritage Month

Paying Tribute to Native Americans
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Quote of the Day: Everything on the earth has a purpose, every disease an herb to cure it, and every person a mission. This is the Indian theory of existence. – Mourning Dove Salish

 “Sovereignty, Trust, and Resilience.”

November is Native American Heritage Month and we pay tribute to the rich ancestry and traditions of Native Americans.

Background

  • The first America Indian Day was established through the leadership of Dr. Arthur C. Parker, a Seneca Indian, who was the director of the Museum of Arts and Science in Rochester, N.Y.
  • The first formal appeal for recognition of Indians as citizens was declared September 28, 1915. The annual Congress of the American Indian Association meeting in Lawrence, Kans., formally approved a plan concerning American Indian Day with observation to be the second Saturday of each May.
  • New York was the first state to observe American Indian Day. The governor declared the second Saturday in May 1916 as the beginning of the proclamation.
  • Many years later, President George H. W. Bush approved a joint resolution designating November 1990 “National American Indian Heritage Month.” Additional proclamations have been issued since 1994 under the names “Native American Heritage Month” and “National American Indian Month”.

Here are some of the events scheduled for this month honoring the American Indians.

Paying Tribute to Native Americans, National Native American Heritage Month, Writing Life, Carolyn M. Bowen Author
Photo Credit: Pixabay

Recollections from days gone by…

Interview with a half-breed: What’re your favorite memories growing up in a mixed culture?

Looking out the window and seeing headlights from automobiles coming up the lane to our home stuck in my memory. I knew it was a significant moment.

Word spread and people lined up at our front door to seek alternative herbal healing from my grandmother, a medicine woman. So much it became a problem and my first generation English grandfather stopped it.

She was never the same again. You’re probably thinking I can help you with the insights she provided. NO! According to her, the Native American medicine, what some folks misunderstand as magic, is passed down through the opposite sex.

She shared her knowledge with a male she’d helped. However, she did tell me who to talk to. It was way too complicated for my mind and at the time – honestly not interested. I wonder who the young man passed the secret to for keeping it in his family. Be what it will be – the young man she shared her secrets with had two sons who became M.D’s – medicine men in their own rights.

You’ll be very lucky if they’re you’re attending physician. For a secret has to remain a secret – Native American Heritage protects those who are called to help their fellow earth walkers.

May you soar with eagles in your quest to learn more about Native Americans. The  American Indians saw the Eagle as a symbol for great strength, leadership, and vision.

Recommended reading

Native American culture is explored in Cross-Ties, a fictional coming of age novel. You’ll meet Nokuse and his family in this classic novel.

Thank you for following my blog and connecting on social media. I appreciate your support. Carolyn M. Bowen

These are a few of my favorite social media hangouts! Drop by and say hello!

Goodreads

Twitter

Love picture ideas? Me, too.  Pinners Follow Here!

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Simple Guidance For You During The Holidays

Quote of the Day: Blessed is the season which engages the whole world in a conspiracy of love.” Hamilton Wright Mabie

Simple Guidance For You During The Holidays, The Writing Life

The holiday season is here along with the jubilance associated with this spirited time of the year. However, whether you’re a big holiday fan or one who’d rather be somewhere else, you’ll probably feel stress – some good and other bad.

Let’s focus on the possibilities of good times this season. What does that look like to you? A Christmas tree decorated with colorful lights and music playing softly in the background with your family, friends, and pets gathered around? This ideal family holiday season idea (mine) or your traditional or nontraditional family gathering is enjoyed by many. The sharing of holiday food and drinks adds to the pleasure of the season.

Simple Guidance For You During The Holidays, The Writing Life, Carolyn M. Bowen Author
Photo Credit: Pixabay

Some suggestions for the holidays

  • Maintain your healthy lifestyle – exercise and stay hydrated – drink plenty of water with lemon or herbal teas.
  • Make shopping for gifts fun – plan your shopping trips with an interval for resting and relaxing. You can order online early for items on your list available from retailers you trust.
  • Make time for friends and family – Meet friends for coffee and/or lunch. Cook or bake recipes together with family members.
  • Take a nature break – breathe the fresh air and become invigorated.
  • Give to those less fortunate through charities helping others through the holiday season.
  • Feeling stressed or overwhelmed? Talk to someone!

What are your holiday plans? Share your ideas with me on Pinterest –Happy Holidays  2018.

Follow my blog for my latest writing news and new releases. A new mystery/thriller coming soon! Thank you, Carolyn Bowen

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Write and Grow Rich: Book Review

Quote of the Day: “You don’t start out writing good stuff. You start out writing crap and thinking it’s good stuff, and then gradually you get better at it.  That’s why I say one of the most valuable traits is persistence.” Octavia E. Butler

Write and Grow Rich: Book Review, The Writing Life

There are several things necessary for me to grow as an author/publisher. There are some easy, others difficult and timely to implement across my author network. First, the easy one – learn from reading books by others in the genre I write and publish. Second, study the craft of writing to become a better author. Third, learn how to build a business (tech stuff included) and marketing as a successful author. And, fourth, connect with other authors/publishers for mutual encouragement and knowledge.

Today I’m sharing my review of Write and Grow Rich. Reading this book was a learning experience for me and I’m grateful for the honesty reflected by this group of authors. Thank You!

Write and Grow Rich: Secrets of Successful Authors and PublishersWrite and Grow Rich: Secrets of Successful Authors and Publishers by Alinka Rutkowska
My rating: 5 of 5 stars

This is a must-read for how-to become a successful author and/or publisher. The book answers questions that maybe you didn’t know to ask yet in your authors’ journey. If you’re seeking personal and professional growth, this bestseller will lift you up mentally while delivering education that’ll make a difference in your future.

Each of the authors candidly answered the same questions with a variety of descriptive details of their failures and successes plus the tools they used for creating and marketing their products. It’s interesting how the members of the group turned negative events and downfalls into positive learning experiences with a successful outcome.

I made notes while reading and noticed trends for becoming successful and how it was defined individually for the author. You can bet that I’ll follow-up with the resources offered by this group of experts.

View all my reviews

I share on social media daily. Hope to see you there, too! Carolyn Bowen

Social Media Hangouts!

These are a few of my favorite social media hangouts! Drop by and say hello!

Goodreads

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Love picture ideas? Me, too.  Pinners Follow Here!

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The Bowers House Literary Center

Quote of the Day: “Traveling – it leaves you speechless, then turns you into a storyteller.” – Ibn Battuta

The Bowers House, Canon GA, The Writing Life

Fall is finally in the air and the autumn leaves are going through a kaleidoscope of colors in the North Georgia Mountains. Over the weekend we took in the sights and sounds of Canon, GA., the homestead of family and friends. We walked in the steps of many before us as we explored the remains of the historic town and were made privy to some of the best-kept secrets from the past.

One of the outstanding sites continuing to operate was The Bowers House, a literary center for writers. This caught my attention and I wanted to more about the activities and offerings available. A call to Ellen Bowers Davenport, Manager and Treasurer at The Bowers House provided some fascinating details about the literary retreat and family history that lead to the opening of the residence for creatives.

The Bowers House, Canon GA, The Writing Life

The Bowers House

The Bowers House Writers Retreat and Literary Center is a grand historic home in a small northeast Georgia town. According to the spokesperson Ellen Bowers Davenport, “the residence offers a quiet environment away from the everyday things in life.”

The residence was constructed in 1921 as a hotel when the railroad was active and cotton mills churned making Canon GA a leading producer of quality products for manufacturing. Located within walking distance of the mills, many cotton traders were regular guests at the hotel. With the invention of the motor car followed by the Depression, the hotel’s fate was sealed.

The Bowers House, Canon GA, The Writing Life

Later in 1997, the hotel was restored with five private rooms and a house to accommodate up to twelve overnight guests. Today the residence is active with writers taking advantage of the solitude to focus on creating their best works.

There are several opportunities to use the property exclusively, and several workshops or readings occur monthly at the facility. The Bowers House is a 501(c)(3) nonprofit organization and is also the perfect venue for a writing workshop with its strong Writing Guild association and proximity to the University of Georgia and Clemson.

The magnificent family residence is now owned by writer Laura Bowers Foreman who transformed the residence into a writers retreat in 2006. The old gardens surrounding the residence have plantings from around the world dating back from its beginning. Master Gardeners would have a field day on the historic site sorting through and identifying the plants and shrubs that have lived through the passages of time.

The Bowers House, Canon GA, The Writing Life

Looking for a writer’s paradise away from the noisy world where you can enjoy a southern veranda in your rocking chair, call Ellen Bowers Davenport to schedule your stay. The Bowers House literary retreat is the perfect location to schedule your next writer’s events. The Bowers House can be reached during business hours at 706-498-6970. The Bowers House is located at 100 Depot Street, Canon, GA.

The Bower's House, Canon GA, The Writing LifeSpecial thanks

Thomas C. and Maurya Jones

Ellen Bowers Davenport, Manager and Treasurer, The Bowers House

I’ll be writing and sharing on social media. Hope to see you there, too! Carolyn Bowen

Social Media Hangouts!

These are a couple of my favorite social media hangouts! Drop by and say hello!

Goodreads

Twitter

Love picture ideas? Me, too.  Pinners Follow Here!

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